SOLWAY COAST & MARINE PARTNERSHIP

Creation of the Solway Lab Branding for an immersive experience from the future, 2038

TEAM
Branding & Design – Gabby Morris Studio

  • Create a brand and visuals to immerse people in the future of the Solway Lab

  • This experiential future visioning workshop took as its inspiration Valencia’s River Court, which has been in existence for hundreds of years, giving locals living on all tributaries feeding into the River Turia responsibility for caretaking the river bed.

    The experience was designed to enable people to think about the future of Solway Firth, as if they were in 2038. Participants were transported through methods of Design Fiction and Speculative Design to consider the values, challenges, benefits and impact of planning in the region.

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